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Press Release Writer

Press releases that journalists actually want to read.

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Give clear context for sharper results

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Frequently Asked Questions

Everything you need to know about the Press Release Writer.

A standard press release has: Headline, Dateline, Lead paragraph (who/what/when/where/why), Body paragraphs with quotes, Boilerplate (About the company), and Contact information placeholder.
AP (Associated Press) style is the standard used by journalists and newsrooms. It governs things like number formatting, date style, job title capitalisation, and more. Our releases follow AP conventions automatically.
The format is journalist-ready. Adding a real quote from a company executive and specific, newsworthy details will significantly improve pickup rates.
Options include: PR Newswire, EIN Presswire (free tier), emailing journalists directly, or posting it in your newsroom. Make sure to include a real contact email.
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